Design

Blog

Tablet strategies: The plot thickens

The new iPad Mini and the Microsoft Surface tablet will only add to the muddle of media companies' tablet publishing strategies. Will Apple now corner the low end of the market? Can Microsoft carve out a niche? Here’s what to expect going forward. Full Story

by Rob O'Regan

October 25, 2012

• Tablet Publishing
• Apps
• Mobile web

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Pinterest's influence on web, mobile design grows

Digital brands, particularly commerce sites, continue to adopt Pinterest-like designs to showcase image-heavy content. The Pinterest model could serve as a template for magazine publishers branching out into e-commerce and social commerce. Full Story

by Rob O'Regan

October 17, 2012

• Social Media
• Pinterest
• Web design

Blog

Atlantic Media's Quartz pushes the digital ad envelope

Quartz is pushing rich media and branded content as an alternative to ineffective banners and other "commoditized" advertising. Publisher Jay Lauf says the goal is to give brands "a painbrush and a wider canvas to paint on." Full Story

by Rob O'Regan

September 28, 2012

• Advertising
• Mobile web
• Business models

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Onswipe has designs on a new ad model for touch screens

As part of its stated mission to reinvent the web for tablets and other touch-screen devices, Onswipe is turning its attention toward the advertising ecosystem. The New York startup is building out an ad network to promote non-traditional ad solutions for the tablet-optimized websites its technology platform powers. Full Story

by Rob O'Regan

September 26, 2012

• Ad networks
• Mobile web
• Advertising

Blog

3 reasons to adopt a 'mobile first' strategy

The frenetic rise of mobile as a content channel is disrupting publishers’ digital business models. Moving mobile to the top of the priority list may be the only way to catch up. Full Story

by Rob O'Regan

September 19, 2012

• Smartphones
• Mobile
• Business models

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What publishers can learn from product development

The media industry is following some of the same evolutionary shifts that product development experienced in the 1980s and '90s. Here's how publishers can adapt to the multichannel madhouse. Full Story

by Nick Van Weerdenburg

August 13, 2012

• Design
• Products

Blog

How to fix About.com and diversify its online revenues

About.com's recent revenue challenges are a great lesson to the rest of us: Relying on one revenue stream is a recipe for disruption and decline. The good news for About.com (and the rest of us) is that there are more options now than ever to help foster revenue diversification. Full Story

by Prescott Shibles

August 9, 2012

• E-Commerce
• Data exchanges
• Advertising

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3 reasons to embrace video

Online video - and video ads - can be highly engaging, if done right. Consumer demand for compelling video is rising quickly. What's not to love? Here are three reasons why video should be part of any publisher’s content strategy. Full Story

by Allen Bonde

August 1, 2012

• Video
• Social Media
• Mobile

Blog

3 curation sites to watch (and emulate)

As media companies experiment with curation models, they would do well to keep on eye on non-traditional publishers that are using content curation to edge into their space. Here are three that are pushing innovative approaches to curation and community-building. Full Story

by Rob O'Regan

July 26, 2012

• Social Media
• Curation
• Emerging

Blog

Embracing 'big' and 'little' data

A seemingly endless amount of data is fueling next-generation publishing models. Media companies need to focus on both the macro and micro possibilities for all of this data if they want to set themselves apart from the pack. Full Story

by Rob O'Regan

July 12, 2012

• Infographics
• Data products
• Content Strategy