Paid Content

To charge or not to charge? That is a question all publishers face regarding their most precious asset: their content. Should you have a pay wall? Which models lend themselves more to paid content? How else can you turn your assets into revenue opportunities? And what about mobile apps? The following resources will help you make sense of all the noise.
Blog

4 keys to a successful paid-content model

The landscape is littered with failed paywalls and other subscription-based ventures that attempted, unsuccessfully, to focus on quality over quantity. But there are signs of hope. If a paid content initiative is on your radar for 2014 – either as a new brand or as an extension to your existing business model – here are four important questions to ask before getting started. Full Story
Blog

13 for 2013: Our most popular posts

A look back at the publishing industry in 2013 revealed ongoing challenges but also several strands of optimism and opportunity. Our most popular posts touched on several themes that dominated discussions in newsrooms and boardrooms throughout the year. Here are the 13 most highly viewed (and shared) posts we published in 2013. Full Story
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