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4 key elements of a digital media business

E-Book

Reinventing Revenue: How publishers are changing the game

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Publishers need to get their apps in gear

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Defining Twitter's role in the digital publishing cycle

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Can data improve your trustability?

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Native advertising: A fine line between 'innovativ...

Events

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5 ways to improve your event, digitally

Are you doing enough to create digital buzz at your conferences? Here are a few simple and emerging tactics to bring any event into the next decade. Full Story

by Ellie Behling

January 3, 2011

Blog

Social media and the changing digital landscape

Social media was on the minds of the speakers at Hearst Changing Media Panel at the Columbia Journalism School, where panelists spoke about how to navigate the muddy waters of digital journalism. Full Story

by Ron Mwangaguhunga

November 11, 2010

Events

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A publisher's guide to Twitter hashtags

When used properly, the hashtag can rev up your Twitter audience. Here are some tips to improve your tweet tagging for content, events and promotions. Full Story

by Ellie Behling

November 1, 2010

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5 ways publishers should be using geolocation

Use geolocation to be everywhere at once, showcase your reporters and build the next news cafe.

May 13, 2010

article

5 tips for successful event marketing - with no ad budget

FierceMarkets' formula for driving qualified attendees to live and virtual events.

by Heather Martin

February 1, 2010

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CoverItLive drives engagement metrics for real-time events

Founder Keith McSpurren offers advice about how to get the most out of new live blogging/reporting tool.

November 9, 2009

Blog

Five tips for improving the quality and impact of webinars

Focus on the content first, and the leads will follow.

November 5, 2009

article

Virtual events come of age

As the technology improves, so does the attraction of cyberspace events.

by Naomi Shibles

November 5, 2009

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The secret to MarketingProfs’ webinar success

High-quality content, user interaction drive attendance to paid seminars.

November 5, 2009

Blog

Bringing social media into the ballroom

New technology lets companies push Twitter, other content to digital screens at live events.

November 4, 2009