E-readers

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Tablet strategies: The plot thickens

The new iPad Mini and the Microsoft Surface tablet will only add to the muddle of media companies' tablet publishing strategies. Will Apple now corner the low end of the market? Can Microsoft carve out a niche? Here’s what to expect going forward. Full Story

by Rob O'Regan

October 25, 2012

• Tablet Publishing
• E-readers
• Mobile web

Blog

It's time for a real tablet strategy

We've seen plenty of experimentation with digital editions. But as the market takes shape, publishers will need to consider real investments in the design and development of tablet and e-reader editions. Full Story

by Rob O'Regan

November 22, 2011

• Tablet Publishing
• Apps
• Mobile

Blog

New tablet opportunities for publishers?

Could media companies go head-to-head with Apple's iPad? HP proved that a lower price point could be an opportunity to sell more tablets — and therefore more subscriptions. Full Story

by Ellie Behling

September 6, 2011

• Tablet Publishing
• E-readers
• Mobile

Blog

Tablet readers consuming less print

A few recent studies have shed some light on tablet and e-reader owners and how much media they read on their devices. Tablet owners continue to read a lot of magazines and newspapers, but, predictably, many of them are ditching printed products. Full Story

by Ellie Behling

July 5, 2011

• iPad
• Tablet Publishing
• E-readers

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Meredith takes an analytical approach to tablets and e-readers

The women's publisher extends its portfolio across multiple platforms, from Android to Zinio, as part of a research-driven approach to new markets. "We do a lot of testing and learning," says Digital EVP Liz Schimel. Full Story

by Rob O'Regan

June 2, 2011

• Tablet Publishing
• Mobile
• Business models

Blog

Quick take: Bookish

Bookish.com is a new content and commerce site for book lovers. Here's why you should pay attention to its forthcoming launch. Full Story

by Rob O'Regan

May 9, 2011

• E-readers
• Paid Content
• Business models

Blog

New tablet devices demand new consumption models

A recent study found consumers and publishers aren't necessarily on the same page when it comes to producing content for tablets and e-readers. Are publishers paying attention to what consumers really want? Full Story

by Ellie Behling

April 12, 2011

• Tablet Publishing
• Content Strategy
• Mobile

Blog

Readers expect more from tablet editions

Nearly 50 percent of tablet owners say they would welcome more interactive, engaging advertising to make tablet-based purchases, but publishers are not delivering when it comes to basic app usability, according to the Innovations in Magazines 2011 World Report. Full Story

by Naomi Shibles

April 11, 2011

• E-readers

Blog

Bonnier's PopSci first to try Apple's subscription plan

Apple's new in-app subscription plan is not being embraced by all publishers — but Bonnier's PopSci is on board. Publisher Gregg Hano explains the new digital subscription strategy. Full Story

by Ellie Behling

February 16, 2011

• iPad
• Subscription Management
• Apps

Blog

Which news media publishers should go the e-book route?

Publishers are looking at e-books as possibly quite profitable for long-form journalism. Which leads to the question: What kind of long-form journalism e-books might work? Answer: business, technology and politics. Full Story

by Ron Mwangaguhunga

January 31, 2011

• E-readers
• Content Strategy