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South by Southwest

Dates: March 8, 2013 to March 17, 2013

The South by Southwest® (SXSW®) Conferences & Festivals offer the unique convergence of original music, independent films, and emerging technologies. Fostering creative and professional growth alike, SXSW® is the premier destination for discovery.

Mar 08

9:00 am

Austin, Texas

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How to prioritize and manage new product development

Media companies are beginning to ditch their IT mindset and harness the creativity of their teams. The days where new product ideas were routed to an antiquated ticketing system or an email that seems to go into a black hole are in the past. Here's a look at the processes and tools being used to foster innovation. Full Story

by Prescott Shibles

May 17, 2012

• Tools
• Products

Blog

Should your Web team report into IT?

If your boss (or boss's boss) insists on having Web developers report to IT, you'll need to make a strong case to integrate them in the marketing or digital media function. Here are five questions to pose to help build that case. Full Story

by Prescott Shibles

January 20, 2012

• Org structures
• Web design
• Products

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2012: A look ahead

As publishers, we've seen our fair share of disruptive change over the past few years. Don’t expect 2012 to be any different. We asked a variety of publishing executives and industry experts to share their perspectives on the most promising opportunities in the year ahead. Here’s what 14 of them had to offer. Full Story

by eMedia Vitals Staff

January 9, 2012

• Mobile
• Web
• Products

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Test and measure your way to profitable digital products

An effective digital media strategy lies not in one big idea, but in a series of iterative improvements based on testing that leads to actionable insights. Dan Blank explains why this approach is more effective. Full Story

by Dan Blank

January 5, 2012

• Web Analytics
• Events
• Metrics

Blog

Live blogging: 5 tips for traffic-building journalism

Live blogging's raw, unedited format feeds content to the most prolific of social media sharers, resulting in high traffic and engagement metrics. A format that began as a way for tech geeks to virtually attend a tech trade show or product launch has become an essential tool for journalists to cover rapidly evolving situations. Full Story

by Prescott Shibles

October 19, 2011

• Social Media
• Emerging
• Products

Blog

Your eMedia Vitals this week: 7.29.11

Need to catch up? Here are the must-read stories for digital media professionals from the last week. Full Story

by eMedia Vitals Staff

July 29, 2011

• Social Media
• Metrics
• Products

Blog

3 ways to enhance daily deal services

The daily deal business continues to attract the attention of publishers, brand marketers and other service providers. As the market evolves, so will the tools and platforms that enable these services. Here are three areas where new tools can help publishers differentiate their offerings. Full Story

by Rob O'Regan

July 28, 2011

• Advertising
• Mobile
• Products

Blog

Publisher turns niche directory into digital business

Some publishers have struggled to transition their print directories to the digital space. But niche publisher I&MI Media has turned its directory of meeting and conference venues into a successful do-it-yourself online workbook -- and is now looking to build a new business around the database tool it built. Full Story

by Rob O'Regan

July 19, 2011

• Data products
• Business models
• Products

Blog

Kapost integrates, automates editorial workflow

A new digital platform helps online editorial teams manage pre- and post-production activities within their existing CMS. Early customers include Fortune, Discovery Channel and Consumer Reports. Full Story

by Rob O'Regan

June 29, 2011

• Content Management
• Workflow
• Tools