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Demand Media's uphill climb

Demand Media has had a rough couple weeks. Two weeks ago, three of its founders left. Last week, Morgan Stanley downgraded the content-producing company’s stock. Its stock price is down 65 percent since its IPO. All this comes as Demand is trying to recast itself as a modern publisher equally adept in social as it is in gaming search algorithms — and, most importantly, home to quality content. Original Story

source: Digiday

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