News from the Web

Digital book publishers get smart on metrics

In book publishing, reader satisfaction has largely been gauged by sales data and reviews. That's beginning to change with the rise of e-books, as publishers and booksellers start to embrace big data to gain unprecedented insight into how people engage with books. Original Story

source: The Wall Street Journal

    Sponsored Resources

    Join the discussion

    By submitting this form, you accept the Mollom privacy policy.

    Don't SPAM our Comments!

    Any commercial link will be deleted and reported to Mollom as SPAM. As such, we highly recommend against including commercial links in comments. Even comments with a reasonable amount of relevancy to the subject will be deleted and reported as SPAM.

    Join the discussion

    Log In or leave an anonymous comment.