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Guardian mobile visits overtake desktop at some times of day

Tracking not only how much traffic your publication is getting, but when in the day cycle that traffic is most prominent, can offer valuable insight to your advertisers. The Guardian reported on its Mobile Business Summit 2012 event, sharing that not only is the publication's mobile traffic on the rise, but that it has been able to isolate specific times when its mobile traffic is spiking. Peak times reportedly include "between 6am and 7am in the morning" and on Saturdays during prime sporting event coverage. Original Story

source: The Guardian Apps Blog

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